Written in 2017 for Universal Analytics. Kept online as published — the screenshots are historical, the concepts still apply. For current Google Analytics 4 training see the Agency Jumpstart Course.
We all have hang-ups when it comes to improving our career prospects. Some of these hang-ups are related to risk-aversion. Others are due to a lack of confidence.
For many, it's a fear of failure.
That feeling we only get one shot to prove ourselves. That one failure will send our world crumbling down.
So we sit on the sidelines, dreaming.
Consider a different approach.
"I can always get a job..."
That's what I told myself, and it was easy to believe. I was only 24 when I quit my job to start freelancing. What's the worst that could happen? I would have to go back to the world of gainful employment?
After running a small business, even if only for a few months, I would have been more employable than ever.
Landing a new job would likely have resulted in a pay raise, more responsibility, and a sense of accomplishment.
No, I wouldn't have been proud of failing. But I would have felt accomplishment in living out a dream.
Fortunately, I never had to go back to a traditional job.
You can always get a job...
If you have the skills to start a freelancing business, then you should give it a shot. Even if it doesn't work according to plan, you can always go back and get a job.
You will always be employable. Your skills are still valuable. And even better, you won't have a nagging sense of regret.
But to be honest, I don't think you'll need to go back and get a job. As long as you approach building your business the right way. As long as you validate your idea.
Before you quit your job, ask these questions:
What are you going to sell?
Do people want it?
Are they willing to pay you for it?
Validate your ideas before taking the leap. Then your business can hit the ground running.
Before you give up on your business
If your business isn't working, ask yourself these questions before giving up:
Do you have the right business model?
Are you in the right market?
Is it hopeless?
Sometimes all you need is time. It can take 1,000 days or more to validate your idea. That means 3 or more years before you replace your employee income.
How can you keep up the intensity?
1) Be honest with yourself about where you stand.
2) Be thoughtful about your options for moving forward.
3) Be tenacious with your pursuit of growth. Personally and professionally.
If it doesn't work as planned? Keep trying. Keep working on validation. Stay determined.
And when all hope is lost?
There is still a safe choice waiting for you. You can always get a job.
My hope is that you won't have to.
Want the current version of this material? The Agency Jumpstart Course at MeasureU covers this on the current platform.